B
Evidence Grade B
Graded
under review
Safe to Cite
Current
93%
93% -- brand recognition rate for Ronald McDonald (McDonald's) (2026)
Attribution:
View source
Lighthouse Research Team
Last verified:
·
How we verify data →
Source verified
Evidence graded
Value
93%
Unit
Percentage
Data Vintage
2026
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
brigadebranding.com
Primary
Tier C
https://brigadebranding.com/packaging-for-children-vertical-v2/ ↗
Source Article
Product Packaging Services for Children - BRIGADE
Packaging for children vertical V2
Children have always been consumers. But today, their level of consumption is off the scale and they are more discerning than ever before. Where they were once content with a ball or a hula hoop, they now expect to be entertained with iPads, Minecraft, and the late…
Original Research
brigadebranding.com
· Original study ↗
Methodology
Survey of children's brand recognition cited by branding agency; original study not identified
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Ronald McDonald (McDonald's): 93% brand recognition rate. Source: brigadebranding.com (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/children-recognize-ronald-mcdonald-93
HTML Embed
<blockquote cite="https://lighthousedata.io/data/children-recognize-ronald-mcdonald-93" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>93%</strong> -- brand recognition rate for Ronald McDonald (McDonald's)<br><small>Source: brigadebranding.com (2026) · <a href="https://lighthousedata.io/data/children-recognize-ronald-mcdonald-93" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
Share
Related Statistics
Use this data in your work
Copy the citation, embed the widget, or explore thousands more verified marketing statistics -- all free.