B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
8%
8% -- potential cart abandonment reduction for ecommerce sales (2019)
Adding payment methods like PayPal and Klarna could reduce cart abandonment rates by around 8%.
- Estimate based on stats cited earlier in the article
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
8%
Unit
Percentage
Data Vintage
2019
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
50
Methodology
35
Freshness
95
Sources (2)
reviews.io
Primary
Tier B
https://blog.reviews.io/post/how-improve-your-online-checkout-boost-conversions ↗
Source Article
How To Improve Your Online Checkout (& Boost Conversions) In 2019
Ecommerce
Your customer's on the way to the checkout and you've got this sale in the bag - right? Don't start celebrating just yet. An average of 69.57% of sales get abandoned at checkout - a huge missed opportunity. Today we're showing you how to improve your online checkout process and capture you…
Also cited by
triplewhale.com
https://www.triplewhale.com/
2026-08-18
Original Research
reviews.io
· Original study ↗
Methodology
Estimated reduction by adding PayPal and Klarna as payment methods
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
ecommerce sales: 8% potential cart abandonment reduction. Source: reviews.io (2019). Via Lighthouse Intelligence -- https://lighthousedata.io/data/cart_abandonment_reduction_paypal_klarna
HTML Embed
<blockquote cite="https://lighthousedata.io/data/cart_abandonment_reduction_paypal_klarna" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>8%</strong> -- potential cart abandonment reduction for ecommerce sales<br><small>Source: reviews.io (2019) · <a href="https://lighthousedata.io/data/cart_abandonment_reduction_paypal_klarna" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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