B Evidence Grade B Graded accuracy verified by the review judge Safe to Cite Recent

28%

28% -- cart abandonment recovery rate for global e-commerce (2025)

2025  · omaticgrowth.com

A good abandoned cart recovery rate for e-commerce typically ranges between 28% and 29%.

  • Reported as a target benchmark range for a 'good' recovery rate (28% to 29%), not the actual observed average recovery rate.
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Attribution: omaticgrowth.com View source
Lighthouse Research Team
Last verified:  ·  How we verify data →
Source verified Evidence graded
Value
28%
Unit
Percentage
Data Vintage
2025
Entity
global e-commerce
B
Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

61/100 confidence

Single source - not yet corroborated

Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
omaticgrowth.com Primary Tier C
https://omaticgrowth.com/blogs/proven-strategies-to-reduce-cart-abandonment/ ↗
Confidence: 48/100 Vintage: 2025 Channel: Deep Crawl
Source Article
5 Proven Strategies to Reduce Cart Abandonment and Boost Sales
Table of Contents ToggleGetting Cart Abandonment Solutions is Proactive engagement—is the first step to bring a significant lead into your funnel An abandoned cart is a denied sale and for various reasons, it can be an alarming sign of untrusting customers. However, don’t fret—cart abandonment is a …
Original Research
omaticgrowth.com · Original study ↗

Range 28-29%, midpoint taken; described as good recovery rate

Methodology documented
Industrymarketing
Plain Text
global e-commerce: 28% cart abandonment recovery rate. Source: omaticgrowth.com (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/cart-recovery-rate-good-benchmark
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<blockquote cite="https://lighthousedata.io/data/cart-recovery-rate-good-benchmark" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>28%</strong> -- cart abandonment recovery rate for global e-commerce<br><small>Source: omaticgrowth.com (2025) · <a href="https://lighthousedata.io/data/cart-recovery-rate-good-benchmark" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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