B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Current
80%
80% -- carousel impressions share slide one for ecommerce image carousels (2026)
80% to 90% of ecommerce image carousel impressions go to slide one only.
- Reported as a range of 80–90%
- Secondary citation ('research consistently shows') without specific study named
Attribution:
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Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
80%
Unit
Percentage
Data Vintage
2026
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
benovel.com
Primary
Tier C
https://benovel.com/resources/shoppable-video-vs-image-carousels ↗
Source Article
Shoppable Video vs Image Carousels
Original Research
benovel.com
· Original study ↗
Methodology
Range 80-90%, midpoint used; cited as 'research consistently shows' without named source
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
ecommerce image carousels: 80% carousel impressions share slide one. Source: benovel.com (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/carousel-impressions-slide-one
HTML Embed
<blockquote cite="https://lighthousedata.io/data/carousel-impressions-slide-one" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>80%</strong> -- carousel impressions share slide one for ecommerce image carousels<br><small>Source: benovel.com (2026) · <a href="https://lighthousedata.io/data/carousel-impressions-slide-one" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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