B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Current
20%
20% -- campaign enrollment rate for Mid-Atlantic gas utility CAP email campaign (2026)
More than 20% of the 6,000 income-eligible customers targeted in the Mid-Atlantic gas utility email campaign enrolled in the Customer Assistance Program within weeks.
- Vendor case study self-reported results
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
20%
Unit
Percentage
Data Vintage
2026
Entity
Sample Size
6,000
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
BlastPoint
Primary
Tier B
https://blastpoint.com/engage-income-eligible-customers-and-increase-cap-enrollment-with-data/ ↗
Source Article
Engage Income-Eligible Customers and Increase CAP Enrollment with Data
Original Research
BlastPoint
· Original study ↗
Methodology
Targeted email campaign sent to 6K income-eligible customers; vendor case study
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Mid-Atlantic gas utility CAP email campaign: 20% campaign enrollment rate. Source: BlastPoint (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/cap-email-campaign-enrollment-rate-20pct
HTML Embed
<blockquote cite="https://lighthousedata.io/data/cap-email-campaign-enrollment-rate-20pct" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>20%</strong> -- campaign enrollment rate for Mid-Atlantic gas utility CAP email campaign<br><small>Source: BlastPoint (2026) · <a href="https://lighthousedata.io/data/cap-email-campaign-enrollment-rate-20pct" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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