B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Current
44%
44% -- demo request rate for calculator leads (2026)
Calculator leads request product demos at a rate of 44%, compared to 15% for other content formats.
Attribution:
View source
Lighthouse Research Team
Last verified:
·
How we verify data →
Source verified
Evidence graded
Value
44%
Unit
Percentage
Data Vintage
2026
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
callwhistle.com
Primary
Tier C
https://www.whistle.ltd/post/real-estate-proptech-lead-generation-2026 ↗
Source Article
Whistle | Real Estate & PropTech Lead Generation (2026)
Sales Development
Lauren Daniels
August 14, 2026
- PropTech purchasing decisions involve 8 to 13 stakeholders across facilities, finance, sustainability, and IT, each with different priorities and different veto power.
- Generic outreach achieves response rates under 1.5% in this space. Property-lev…
Original Research
callwhistle.com
· Original study ↗
Methodology
Vendor claim, no named source
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
calculator leads: 44% demo request rate. Source: callwhistle.com (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/calculator-leads-demo-request-44pct
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<blockquote cite="https://lighthousedata.io/data/calculator-leads-demo-request-44pct" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>44%</strong> -- demo request rate for calculator leads<br><small>Source: callwhistle.com (2026) · <a href="https://lighthousedata.io/data/calculator-leads-demo-request-44pct" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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