B Evidence Grade B Graded accuracy verified by the review judge Safe to Cite Dated

18%

18% -- c level content consumption growth for C-level executives (2022)

2022  · Demand Gen Report

C-level content intake/consumption is up nearly 18%

  • Source states 'nearly 18%'
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Attribution: Demand Gen Report View source
Lighthouse Research Team
Last verified:  ·  How we verify data →
Source verified Evidence graded
Value
18%
Unit
Percentage
Data Vintage
2022
Entity
C-level executives
B
Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

61/100 confidence

Single source - not yet corroborated

Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Demand Gen Report Primary Tier B
https://arisegtm.com/blog/reasons-b2b-sales-enablement-should-be-a-part-of-your-gtm-strategy ↗
Confidence: 53/100 Vintage: 2022 Channel: Common Crawl
Source Article
Sales Enablement GTM strategy
Original Research
Demand Gen Report · Original study ↗

Demand Gen 2022 Content Preferences Report

Methodology documented
Industrymarketing
Plain Text
C-level executives: 18% c level content consumption growth. Source: Demand Gen Report (2022). Via Lighthouse Intelligence -- https://lighthousedata.io/data/c-level-content-intake-up-18pct
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<blockquote cite="https://lighthousedata.io/data/c-level-content-intake-up-18pct" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>18%</strong> -- c level content consumption growth for C-level executives<br><small>Source: Demand Gen Report (2022) · <a href="https://lighthousedata.io/data/c-level-content-intake-up-18pct" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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