B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Current
79.7%
79.7% -- share of buyers using ai for purchase decisions for online buyers (2026)
79.7% of buyers use AI for at least half their purchase decisions.
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
79.7%
Unit
Percentage
Data Vintage
2026
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
amicited.com
Primary
Tier C
https://www.amicited.com/discussion/how-do-i-optimize-purchase-decisions-ai-discussion/ ↗
Source Article
79% of buyers use AI for purchase decisions - how do we get our brand recommended?
Original Research
amicited.com
· Original study ↗
Methodology
Cited research, original study not named
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
online buyers: 79.7% share of buyers using ai for purchase decisions. Source: amicited.com (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/buyers-use-ai-purchase-decisions
HTML Embed
<blockquote cite="https://lighthousedata.io/data/buyers-use-ai-purchase-decisions" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>79.7%</strong> -- share of buyers using ai for purchase decisions for online buyers<br><small>Source: amicited.com (2026) · <a href="https://lighthousedata.io/data/buyers-use-ai-purchase-decisions" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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