B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Current
15%
15% -- share of sequence replies from breakup email for B2B outbound breakup emails (2026)
Breakup emails account for 15-20% of total sequence replies in B2B outbound sequences.
- Applies to well-written breakup emails in multi-channel sequences
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
15%
Unit
Percentage
Data Vintage
2026
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
itsjustrevenue.com
Primary
Tier C
https://www.itsjustrevenue.com/insights/multi-channel-outreach-sequence ↗
Source Article
Multi-Channel Outreach Sequence: The 22-Day System That Turns Cold Accounts Into Conversations
Multi-Channel Outreach Sequence: The 22-Day System That Turns Cold Accounts Into Conversations
Most sales teams build multi-channel outreach sequences the same way they build everything else: more. More touches, more channels, more automation, more volume. They stack 18-step sequences across email, …
Original Research
itsjustrevenue.com
· Original study ↗
Methodology
Range 15-20%; midpoint used
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
B2B outbound breakup emails: 15% share of sequence replies from breakup email. Source: itsjustrevenue.com (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/breakup-email-share-of-replies
HTML Embed
<blockquote cite="https://lighthousedata.io/data/breakup-email-share-of-replies" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>15%</strong> -- share of sequence replies from breakup email for B2B outbound breakup emails<br><small>Source: itsjustrevenue.com (2026) · <a href="https://lighthousedata.io/data/breakup-email-share-of-replies" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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