B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Aging
29.41%
29.41% -- channel lead share for Google Ads channel (Brazilian B2B market) (2024)
In the Brazilian B2B market in 2024, Google Ads was the channel that generated the largest share of leads, accounting for 29.41%.
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Lighthouse Research Team
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Source verified
Evidence graded
Value
29.41%
Unit
Percentage
Data Vintage
2024
Entity
Sample Size
1,149
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Leadster (with HubSpot, Rock Content and V4 Company)
Primary
Tier B
https://roimine.com/panorama-de-geracao-de-leads-2024/ ↗
Source Article
Panorama de Geração de Leads 2024
O Panorama de Geração de Leads 2024 é a terceira edição deste estudo e traz insights sobre diversas empresas B2C e B2B. Na edição deste ano, foram 17 segmentos participantes, sendo ao todo 2772 sites, 147 milhões de acessos e 3,5 milhões de leads analisados.
Vamos conferir o que o maior benchmarking…
Original Research
Leadster (with HubSpot, Rock Content and V4 Company)
· Original study ↗
Methodology
Google Ads generated the largest share of leads in the B2B market
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Google Ads channel (Brazilian B2B market): 29.41% channel lead share. Source: Leadster (with HubSpot, Rock Content and V4 Company) (2024). Via Lighthouse Intelligence -- https://lighthousedata.io/data/brazil-b2b-google-ads-lead-share-2024
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<blockquote cite="https://lighthousedata.io/data/brazil-b2b-google-ads-lead-share-2024" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>29.41%</strong> -- channel lead share for Google Ads channel (Brazilian B2B market)<br><small>Source: Leadster (with HubSpot, Rock Content and V4 Company) (2024) · <a href="https://lighthousedata.io/data/brazil-b2b-google-ads-lead-share-2024" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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