B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
52%
52% -- branded search share for YouTube top 100 searches (2022)
Branded searches comprised 52% of the top 100 searches on YouTube.
Attribution:
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Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
52%
Unit
Percentage
Data Vintage
2022
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Ahrefs
Primary
Tier C
https://peddleweb.com/blogs/9-key-youtube-trends-in-2022-every-digital-marketer-must-know/ ↗
Source Article
9 Key YouTube Trends in 2022 Every Digital Marketer Must Know
With more than two billion active users, YouTube is the most popular video-sharing website in the world. As per Statista data, the platform gets more than 22.8 billion visits every month. Many businesses and marketers have started taking YouTube SEO services and YouTube channel management seriously.…
Original Research
Ahrefs
· Original study ↗
Methodology
Ahrefs report on top YouTube search trends
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
YouTube top 100 searches: 52% branded search share. Source: Ahrefs (2022). Via Lighthouse Intelligence -- https://lighthousedata.io/data/branded-searches-youtube-top-100-2022
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<blockquote cite="https://lighthousedata.io/data/branded-searches-youtube-top-100-2022" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>52%</strong> -- branded search share for YouTube top 100 searches<br><small>Source: Ahrefs (2022) · <a href="https://lighthousedata.io/data/branded-searches-youtube-top-100-2022" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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