B
Evidence Grade B
Graded
under review
Safe to Cite
Current
18.2%
18.2% -- brand mention response rate for Brand monitoring software vendors (2026)
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
18.2%
Unit
Percentage
Data Vintage
2026
Entity
Sample Size
22
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
95
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Webbiquity
Primary
Tier A
https://webbiquity.com/social-media-marketing/five-reasons-why-you-absolutely-positively-need-to-do-… ↗
Source Article
Five Reasons Why You Absolutely, Positively Need to do Online Brand Monitoring
Original Research
Webbiquity
· Original study ↗
Methodology
Follow-on Webbiquity experiment: 22 brand monitoring software tools were reviewed and tweeted out multiple times; just four (18.2%) of the 22 responded. Experiment date not stated; vintage set to collection year per default.
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Brand monitoring software vendors: 18.2% brand mention response rate. Source: Webbiquity (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/brand-monitoring-tools-response-rate
HTML Embed
<blockquote cite="https://lighthousedata.io/data/brand-monitoring-tools-response-rate" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>18.2%</strong> -- brand mention response rate for Brand monitoring software vendors<br><small>Source: Webbiquity (2026) · <a href="https://lighthousedata.io/data/brand-monitoring-tools-response-rate" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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