B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
2%
2% -- year over year sales growth for US bourbon and Tennessee whiskey category (2003)
Sales of bourbon and Tennessee whiskey in the US grew by 2% in 2003 compared to 2002.
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
2%
Unit
Percentage
Data Vintage
2003
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Distilled Spirits Council of the United States
Primary
Tier B
http://www.forbes.com/2004/10/27/cx_np_1027feat.html ↗
Source Article
The Kings Of Bourbon
Original Research
Distilled Spirits Council of the United States
· Original study ↗
Methodology
Category growth rate per the Distilled Spirits Council of the United States, comparing 2003 to 2002 sales
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
US bourbon and Tennessee whiskey category: 2% year over year sales growth. Source: Distilled Spirits Council of the United States (2003). Via Lighthouse Intelligence -- https://lighthousedata.io/data/bourbon-category-sales-growth-2003
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<blockquote cite="https://lighthousedata.io/data/bourbon-category-sales-growth-2003" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>2%</strong> -- year over year sales growth for US bourbon and Tennessee whiskey category<br><small>Source: Distilled Spirits Council of the United States (2003) · <a href="https://lighthousedata.io/data/bourbon-category-sales-growth-2003" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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