B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
29.7%
29.7% -- checkout completion rate for bottom 20% of Shopify stores (2022)
The bottom 20% of Shopify stores have a checkout completion rate of less than 29.7%.
- Applies to checkout completion rate on all devices
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
29.7%
Unit
Percentage
Data Vintage
2022
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
95
Source Trust
50
Citation Chain
90
Independence
30
Methodology
45
Freshness
83
Source
Littledata
Primary
Tier A
https://gempages.net/blogs/shopify/shopify-checkout-pages?ref=dtc.live ↗
Source Article
How to Customize Shopify Checkout in Minutes
- What is Shopify Checkout Page and its impact on Website Conversion Funnel?
- What should a checkout page look like?
- One page checkout vs multipage checkout
- How to Customize Your Shopify Checkout Page
- Shopify One-Page Checkout
- Ideas & Best Practices to Customize Your Shopify Checkout Page -…
Original Research
Littledata
· Original study ↗
Methodology
Benchmark set by Littledata
Methodology documented
Segmentation
Channelcommon_crawl
Cite this stat
Plain Text
bottom 20% of Shopify stores: 29.7% checkout completion rate. Source: Littledata (2022). Via Lighthouse Intelligence -- https://lighthousedata.io/data/bottom-20-percent-checkout-completion-rate
HTML Embed
<blockquote cite="https://lighthousedata.io/data/bottom-20-percent-checkout-completion-rate" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>29.7%</strong> -- checkout completion rate for bottom 20% of Shopify stores<br><small>Source: Littledata (2022) · <a href="https://lighthousedata.io/data/bottom-20-percent-checkout-completion-rate" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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