B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Aging
30%
30% -- automated clicks percentage for email campaigns (2024)
Email campaigns typically see 30% to 60% automated clicks according to 301.Pro click data.
- Represents the lower bound of a typical reported range (30-60%)
Attribution:
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Lighthouse Research Team
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Source verified
Evidence graded
Value
30%
Unit
Percentage
Data Vintage
2024
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
301.Pro
Primary
Tier B
https://www.301.pro/blog/bot-traffic-marketing-reports ↗
Source Article
How Bot Traffic Makes Your Marketing Reports Useless (And What to Do)
Original Research
301.Pro
· Original study ↗
Methodology
Based on 301.Pro's own click data
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
email campaigns: 30% automated clicks percentage. Source: 301.Pro (2024). Via Lighthouse Intelligence -- https://lighthousedata.io/data/bot-traffic-email-campaigns-301-pro
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<blockquote cite="https://lighthousedata.io/data/bot-traffic-email-campaigns-301-pro" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>30%</strong> -- automated clicks percentage for email campaigns<br><small>Source: 301.Pro (2024) · <a href="https://lighthousedata.io/data/bot-traffic-email-campaigns-301-pro" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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