B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Current
0.9%
0.9% -- share of demand gen job postings requiring skill for Bombora (2026)
Bombora (including Bombora Intent) appears in roughly 0.9% of demand gen job postings.
- The source contains conflicting numbers elsewhere (stating Bombora appears in 0.0% under Job Market Data vs 0.9% under Bombora Overview)
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
0.9%
Unit
Percentage
Data Vintage
2026
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
DemandGen Insider
Primary
Tier C
https://demandgeninsider.com/compare/demandbase-vs-bombora/ ↗
Source Article
Demandbase vs Bombora: 2026 Comparison
Demandbase vs Bombora: ABM Platform vs Intent Data
Demandbase is a full ABM and advertising platform. Bombora is the underlying intent data, and Demandbase uses Bombora as one of its third-party intent sources alongside its own signals.
Quick Comparison
| Feature | Demandbase | Bombora |
|---|---|--…
Original Research
DemandGen Insider
· Original study ↗
Methodology
Vendor comparison site analysis of demand gen job postings mentioning Bombora
Methodology documented
Segmentation
IndustryMarTech
Company SizeAll sizes
RoleDemand Gen
Channelmulti-channel
Cite this stat
Plain Text
Bombora: 0.9% share of demand gen job postings requiring skill. Source: DemandGen Insider (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/bombora-demand-gen-job-postings-share
HTML Embed
<blockquote cite="https://lighthousedata.io/data/bombora-demand-gen-job-postings-share" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>0.9%</strong> -- share of demand gen job postings requiring skill for Bombora<br><small>Source: DemandGen Insider (2026) · <a href="https://lighthousedata.io/data/bombora-demand-gen-job-postings-share" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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