B
Evidence Grade B
Graded
under review
Safe to Cite
Recent
67%
67% -- inbound leads increase for businesses that blog regularly (2025)
Businesses that blog regularly increase their inbound leads by 67%.
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Lighthouse Research Team
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Source verified
Evidence graded
Value
67%
Unit
Percentage
Data Vintage
2025
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
HubSpot
Primary
Tier C
https://indeliblethink.co.uk/why-blogging-is-important/ ↗
Source Article
5 reasons why blogging is important - Indelible Think
You came here because you want to know why blogging is important, right?
Good, cos a lot of people these days think it’s a dead duck and it’s much better to video blog or TikTok instead.
Now, before you whack me over the head, those aren’t my words. And although I don’t do videos myself, I can under…
Original Research
HubSpot
· Original study ↗
Methodology
Cited as a HubSpot study; methodology not described
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
businesses that blog regularly: 67% inbound leads increase. Source: HubSpot (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/blogging-inbound-leads-increase-67
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<blockquote cite="https://lighthousedata.io/data/blogging-inbound-leads-increase-67" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>67%</strong> -- inbound leads increase for businesses that blog regularly<br><small>Source: HubSpot (2025) · <a href="https://lighthousedata.io/data/blogging-inbound-leads-increase-67" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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