B Evidence Grade B Graded accuracy verified by the review judge Safe to Cite Recent

15%

15% -- traffic growth rate for businesses investing in ongoing blog content (2025)

Name: Traffic Growth Rate Statistics
Creator: Lighthouse Intelligence
Published: 2026-10-04

2025 · Semrush

Businesses investing in ongoing, relevant blog content saw an average 15% gain in traffic.

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Attribution: Semrush View source

Lighthouse Research Team

Last verified: 2026-10-04 · How we verify data →

Source verified Evidence graded

Value

15%

Unit

Percentage

Data Vintage

2025

Entity

businesses investing in ongoing blog content

Evidence Quality

Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

61/100 confidence

Single source - not yet corroborated

Score breakdown

Extraction

Source Trust

Citation Chain

Independence

Methodology

Freshness

Source

Semrush Primary Tier C

https://bhirst.media/the-2025-blogging-advantage-7-ways-small-businesses-are-winning-with-strategic-… ↗

Confidence: 23/100 Vintage: 2025 Channel: Common Crawl

Source Article

The 2025 Blogging Advantage: 7 Ways Small Businesses Are Winning With Strategic Content

Original Research

Semrush · Original study ↗

Methodology

Cited from a Semrush survey; methodology not detailed

Methodology documented

Segmentation

IndustryB2B Company SizeSMB RoleContent Marketer Channelcontent

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Plain Text

businesses investing in ongoing blog content: 15% traffic growth rate. Source: Semrush (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/blog-content-traffic-gain-2025

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<blockquote cite="https://lighthousedata.io/data/blog-content-traffic-gain-2025" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>15%</strong> -- traffic growth rate for businesses investing in ongoing blog content<br><small>Source: Semrush (2025) · <a href="https://lighthousedata.io/data/blog-content-traffic-gain-2025" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>

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