B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Recent
4%
4% -- black friday spending growth rate for Black Friday 2025 shoppers (2025)
Black Friday 2025 spending decreased by 4% year-over-year.
Attribution:
View source
Lighthouse Research Team
Last verified:
·
How we verify data →
Source verified
Evidence graded
Value
4%
Unit
Percentage
Data Vintage
2025
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Al Grego (allangrego.com)
Primary
Tier C
https://allangrego.com/inside-black-friday-2025-what-the-data-tells-us/ ↗
Source Article
Inside Black Friday 2025: What the Data Tells Us - Al Grego
Join Al as he dives into the results from Black Friday 2025 with resident data expert Sean McCormick. Despite high hopes, spending was down 4% year-over-year, revealing intriguing regional differences and consumer behaviors. Discover key insights into the holiday shopping season, economic pressures,…
Original Research
Al Grego (allangrego.com)
· Original study ↗
Methodology
Podcast/article discussion of Black Friday 2025 results with data expert; methodology not stated
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Black Friday 2025 shoppers: 4% black friday spending growth rate. Source: Al Grego (allangrego.com) (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/black-friday-2025-spending-decline
HTML Embed
<blockquote cite="https://lighthousedata.io/data/black-friday-2025-spending-decline" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>4%</strong> -- black friday spending growth rate for Black Friday 2025 shoppers<br><small>Source: Al Grego (allangrego.com) (2025) · <a href="https://lighthousedata.io/data/black-friday-2025-spending-decline" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
Share
Use this data in your work
Copy the citation, embed the widget, or explore thousands more verified marketing statistics -- all free.