B Evidence Grade B Graded accuracy verified by the review judge Safe to Cite Dated

$250,000

$250,000 -- award entry spend for BBDO (2009)

2009  · One Show

BBDO offices accounted for more than $250,000 of expenditure on more than 750 entries to the One Show in 2009.

  • Value is 'more than $250,000'
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Attribution: One Show View source
Lighthouse Research Team
Last verified:  ·  How we verify data →
Source verified Evidence graded
Value
$250,000
Unit
Currency Usd
Data Vintage
2009
Entity
BBDO
B
Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

66/100 confidence

Single source - not yet corroborated

Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
One Show Primary Tier B
http://arabadonline.com/details/advertising/advertising-awards-counting-the-costs ↗
Confidence: 53/100 Vintage: 2009 Channel: Common Crawl
Source Article
ArabAd
Original Research
One Show · Original study ↗

From leaked entry spreadsheet

Methodology documented
Industrymarketing
Plain Text
BBDO: $250,000 award entry spend. Source: One Show (2009). Via Lighthouse Intelligence -- https://lighthousedata.io/data/bbdo-one-show-entries-spend
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<blockquote cite="https://lighthousedata.io/data/bbdo-one-show-entries-spend" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>$250,000</strong> -- award entry spend for BBDO<br><small>Source: One Show (2009) · <a href="https://lighthousedata.io/data/bbdo-one-show-entries-spend" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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