B
Evidence Grade B
Graded
under review
Safe to Cite
Current
25%
25% -- site abandonment rate due to navigation issues for website users (2026)
Attribution:
View source
Lighthouse Research Team
Last verified:
·
How we verify data →
Source verified
Evidence graded
Value
25%
Unit
Percentage
Data Vintage
2026
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Baymard Institute
Primary
Tier B
https://www.bestseo.sg/blog/seo-site-structure/ ↗
Source Article
How to Optimise Your Site Structure for SEO: A Practitioner’s Playbook
Original Research
Baymard Institute
· Original study ↗
Methodology
Cited from Baymard Institute research on site navigation and usability
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
website users: 25% site abandonment rate due to navigation issues. Source: Baymard Institute (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/baymard-navigation-abandonment-25pct
HTML Embed
<blockquote cite="https://lighthousedata.io/data/baymard-navigation-abandonment-25pct" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>25%</strong> -- site abandonment rate due to navigation issues for website users<br><small>Source: Baymard Institute (2026) · <a href="https://lighthousedata.io/data/baymard-navigation-abandonment-25pct" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
Share
Use this data in your work
Copy the citation, embed the widget, or explore thousands more verified marketing statistics -- all free.