B Evidence Grade B Graded accuracy verified by the review judge Safe to Cite Dated

87%

87% -- consumer sentiment negative bank social media for banks on social media (2021)

2021  · enplug.com.au

87% of consumers say that most banks on social media are annoying, boring, or unhelpful.

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Attribution: enplug.com.au View source
Lighthouse Research Team
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Source verified Evidence graded
Value
87%
Unit
Percentage
Data Vintage
2021
Entity
banks on social media
B
Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

61/100 confidence

Single source - not yet corroborated

Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
enplug.com.au Primary Tier C
https://www.enplug.com.au/blogs/9-bank-marketing-strategies-for-2021/ ↗
Confidence: 48/100 Vintage: 2021 Channel: Deep Crawl
Source Article
9 Bank Marketing Strategies for 2021
9 Bank Marketing Strategies for 2021 Searching for bank marketing strategies & techniques? Check out our list of 9 bank marketing ideas to help you succeed in 2020 and beyond. Read more here! This article was updated 19 January 2021 In 2021, consumers have more options than ever to consider when cho…
Original Research
enplug.com.au · Original study ↗

Survey figure cited in blog article; original research source not named

Methodology documented
Industrymarketing
Plain Text
banks on social media: 87% consumer sentiment negative bank social media. Source: enplug.com.au (2021). Via Lighthouse Intelligence -- https://lighthousedata.io/data/banks-social-media-annoying-87pct
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<blockquote cite="https://lighthousedata.io/data/banks-social-media-annoying-87pct" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>87%</strong> -- consumer sentiment negative bank social media for banks on social media<br><small>Source: enplug.com.au (2021) · <a href="https://lighthousedata.io/data/banks-social-media-annoying-87pct" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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