B Evidence Grade B Graded accuracy verified by the review judge Safe to Cite Recent

12%

12% -- visit to lead conversion uplift for Bandwidth (2025)

2025  · blikket.co

Bandwidth improved its visit-to-lead conversion rate by 12% after using scroll depth data to reorganize content on its SMS API page.

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Attribution: blikket.co View source
Lighthouse Research Team
Last verified:  ·  How we verify data →
Source verified Evidence graded
Value
12%
Unit
Percentage
Data Vintage
2025
Entity
Bandwidth
Geography
US
B
Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

61/100 confidence

Single source - not yet corroborated

Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
35
Freshness
95
blikket.co Primary Tier C
https://blikket.co/scroll-depth-why-your-shoppers-leave-before-buying/ ↗
Confidence: 47/100 Vintage: 2025 Channel: Deep Crawl
Source Article
Scroll Depth: Why Your Shoppers Leave Before Buying - Blikket
You ever look at your analytics and think, “Wow, tons of folks land on this page, but barely anyone hits ‘Buy Now’”? Yeah, me too. Let’s get real—just driving traffic to your store isn’t enough, especially when you’re selling those premium products or anything that actually needs more than 60 second…
Original Research
blikket.co · Original study ↗

Case study retold in Blikket article: US tech company Bandwidth reorganized its SMS API page to place key benefits above the fold after scroll data showed most visitors never passed the halfway point; visit-to-lead conversion rate improved 12%. Article undated (vintage is an estimated publication year); original case study unattributed in text.

Methodology documented
IndustryTech Company SizeEnterprise RegionUS Channelmulti-channel
Plain Text
Bandwidth: 12% visit to lead conversion uplift. Source: blikket.co (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/bandwidth-visit-to-lead-uplift-12
HTML Embed
<blockquote cite="https://lighthousedata.io/data/bandwidth-visit-to-lead-uplift-12" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>12%</strong> -- visit to lead conversion uplift for Bandwidth<br><small>Source: blikket.co (2025) · <a href="https://lighthousedata.io/data/bandwidth-visit-to-lead-uplift-12" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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