B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Current
25%
25% -- profit boost from 5pct retention increase for Bain & Company (2026)
Increasing customer retention by 5% can boost profits by 25% to 95% according to a Bain & Company study.
- reported as a range of 25% to 95%
Attribution:
View source
Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
25%
Unit
Percentage
Data Vintage
2026
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
andrewlock.com
Primary
Tier C
https://www.andrewlock.com/blog/disney-quality-standards-safety-courtesy-show-efficiency ↗
Source Article
Disney's Safety > Courtesy > Show > Efficiency
Original Research
andrewlock.com
· Original study ↗
Methodology
Range 25%-95%; midpoint used. Blog citing famous Bain & Company study
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Bain & Company: 25% profit boost from 5pct retention increase. Source: andrewlock.com (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/bain-retention-profit-boost
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<blockquote cite="https://lighthousedata.io/data/bain-retention-profit-boost" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>25%</strong> -- profit boost from 5pct retention increase for Bain & Company<br><small>Source: andrewlock.com (2026) · <a href="https://lighthousedata.io/data/bain-retention-profit-boost" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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