B Evidence Grade B Graded accuracy verified by the review judge Safe to Cite Recent

49%

49% -- share of marketers ranking seo top strategy for B2B marketers (2025)

2025  · Sagefrog

49% of B2B marketers rank SEO as their top strategy.

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Attribution: Sagefrog View source
Lighthouse Research Team
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Source verified Evidence graded
Value
49%
Unit
Percentage
Data Vintage
2025
Entity
B2B marketers
B
Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

61/100 confidence

Single source - not yet corroborated

Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Sagefrog Primary Tier B
https://wyrote.com/blog/ai-visibility-optimization/what-is-seo-and-how-does-it-work-in-2026 ↗
Confidence: 53/100 Vintage: 2025 Channel: Deep Crawl
Source Article
What Is SEO and How Does It Work in 2026?
What Is SEO and How Does It Work in 2026? What Is SEO and How Does It Work in 2026? A marketing director at a mid-stage SaaS company stared at her analytics dashboard last quarter, watching organic traffic flatline despite publishing 40 blog posts a month. She'd followed every 2020-era SEO playbook …
Original Research
Sagefrog · Original study ↗

Sagefrog 2025 B2B marketing survey

Methodology documented
Industrymarketing
Plain Text
B2B marketers: 49% share of marketers ranking seo top strategy. Source: Sagefrog (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/b2b-seo-top-strategy-49
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<blockquote cite="https://lighthousedata.io/data/b2b-seo-top-strategy-49" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>49%</strong> -- share of marketers ranking seo top strategy for B2B marketers<br><small>Source: Sagefrog (2025) · <a href="https://lighthousedata.io/data/b2b-seo-top-strategy-49" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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