B
Evidence Grade B
Graded
not independently verified
Safe to Cite
Current
78.1%
78.1% -- b2b mobile email link click share for B2B email marketing (2026)
Attribution:
View source
Lighthouse Research Team
Last verified:
·
How we verify data →
Source verified
Evidence graded
Value
78.1%
Unit
Percentage
Data Vintage
2026
Entity
Sample Size
184
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
95
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Visionary Marketing
Primary
Tier A
https://visionary-marketing.co.uk/blog/mobile-marketing-statistics-2026 ↗
Source Article
Mobile Marketing Statistics 2026: The Definitive Industry Report
The Headline: Mobile's $18M (£14M) Revenue Gap
In 2026, mobile drives 67.4% of all e-commerce traffic but only 51.8% of revenue — a 15.6 percentage-point gap. For a $127M (£100 million) turnover retailer, that gap costs roughly $18M (£14 million) in unrealised mobile revenue every year, almost entir…
Original Research
Visionary Marketing
· Original study ↗
Methodology
Up from 64.4% in 2022 (+13.7pp)
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
B2B email marketing: 78.1% b2b mobile email link click share. Source: Visionary Marketing (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/b2b-mobile-email-clicks-2026
HTML Embed
<blockquote cite="https://lighthousedata.io/data/b2b-mobile-email-clicks-2026" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>78.1%</strong> -- b2b mobile email link click share for B2B email marketing<br><small>Source: Visionary Marketing (2026) · <a href="https://lighthousedata.io/data/b2b-mobile-email-clicks-2026" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
Share
Use this data in your work
Copy the citation, embed the widget, or explore thousands more verified marketing statistics -- all free.