B Evidence Grade B Graded accuracy verified by the review judge Safe to Cite Dated

40%

40% -- b2b marketing teams content management system usage for B2B marketing teams with one member (2023)

Name: B2B Marketing Teams Content Management System Usage Statistics
Creator: Lighthouse Intelligence
Published: 2026-07-06

2023 · Clearbit

40% of B2B marketing teams with only one member use a content management system.

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Attribution: Clearbit View source

Lighthouse Research Team

Last verified: 2026-07-06 · How we verify data →

Source verified Evidence graded

Value

40%

Unit

Percentage

Data Vintage

2023

Entity

B2B marketing teams with one member

Evidence Quality

Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

61/100 confidence

Single source - not yet corroborated

Score breakdown

Extraction

Source Trust

Citation Chain

Independence

Methodology

Freshness

Source

Clearbit Primary Tier A

https://btob-leaders.com/clearbit-devoile-les-resultats-de-sa-grande-etude-sur-letat-du-marketing-b2… ↗

Confidence: 64/100 Vintage: 2023 Channel: Cc Extraction

Source Article

Clearbit dévoile son "état du marketing B2B en 2023"

Clearbit, spécialiste de l’Intelligence Marketing B2B, vient de publier un rapport extensif sur l’état du marketing B2B en 2023. Cette étude a recueilli les opinions de plus de 900 000 spécialistes du marketing issus de plus de 54 000 entreprises technologiques B2B pour déployer une vue d’ensemble d…

Original Research

Clearbit · Original study ↗

Methodology

Study conducted by Clearbit

Methodology documented

Segmentation

Channelrss_feed

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Plain Text

B2B marketing teams with one member: 40% b2b marketing teams content management system usage. Source: Clearbit (2023). Via Lighthouse Intelligence -- https://lighthousedata.io/data/b2b-marketing-teams-content-management-system-usage

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<blockquote cite="https://lighthousedata.io/data/b2b-marketing-teams-content-management-system-usage" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>40%</strong> -- b2b marketing teams content management system usage for B2B marketing teams with one member<br><small>Source: Clearbit (2023) · <a href="https://lighthousedata.io/data/b2b-marketing-teams-content-management-system-usage" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>

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