B Evidence Grade B Graded under review Safe to Cite Dated

81%

81% -- b2b marketers email newsletter most used share for B2B marketers (2023)

2023  · Content Marketing Institute

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Attribution: Content Marketing Institute View source
Lighthouse Research Team
Last verified:  ·  How we verify data →
Source verified Evidence graded
Value
81%
Unit
Percentage
Data Vintage
2023
Entity
B2B marketers
B
Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

61/100 confidence

Single source - not yet corroborated

Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
35
Freshness
95
Content Marketing Institute Primary Tier C
https://www.8bitcontent.com/content-marketing-vs-seo ↗
Confidence: 47/100 Vintage: 2023 Channel: Deep Crawl
Source Article
Content Marketing vs SEO: Key Differences & Tips to Win With Both
Content Marketing vs SEO: Key Differences & How to Win With Both SEO and content marketing are buddies. They complement each other to grow your brand's reach and revenue. They just do so with a different focus and approach. SEO helps you rank a website and its pages on search engines. Content market…
Original Research
Content Marketing Institute · Original study ↗

Article does not state the survey year or sample size; stat attributed in-text to the Content Marketing Institute. Vintage approximated from the CMI B2B research cycle in which this figure was reported.

Methodology documented
Industrymarketing
Plain Text
B2B marketers: 81% b2b marketers email newsletter most used share. Source: Content Marketing Institute (2023). Via Lighthouse Intelligence -- https://lighthousedata.io/data/b2b-marketers-email-newsletter-most-used-81
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<blockquote cite="https://lighthousedata.io/data/b2b-marketers-email-newsletter-most-used-81" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>81%</strong> -- b2b marketers email newsletter most used share for B2B marketers<br><small>Source: Content Marketing Institute (2023) · <a href="https://lighthousedata.io/data/b2b-marketers-email-newsletter-most-used-81" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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