B
Evidence Grade B
Graded
under review
Safe to Cite
Dated
7.4%
7.4% -- industry specific conversion rate for Legal Services industry (2022)
Attribution:
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Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
7.4%
Unit
Percentage
Data Vintage
2022
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Score breakdown
Extraction
75
Source Trust
50
Citation Chain
60
Independence
30
Methodology
45
Freshness
95
Sources (4)
BSS Commerce
Primary
Tier B
https://bsscommerce.com/services/blog/b2b-ecommerce-conversion-rates/ ↗
Source Article
B2B Ecommerce Conversion Rates: Benchmarks & Tips
B2B eCommerce conversion rates usually range from 1.8% to 3.0%, although the exact number depends on the industry, sales model, and conversion goal. Compared to B2C, B2B buying journeys are often longer and more complex, which makes conversion benchmarks harder to evaluate.
At the same time, many bu…
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Original Research
BSS Commerce
· Original study ↗
Methodology
No specific methodology mentioned.
Segmentation
Industrymarketing
Cite this stat
Plain Text
Legal Services industry: 7.4% industry specific conversion rate. Source: BSS Commerce (2022). Via Lighthouse Intelligence -- https://lighthousedata.io/data/b2b-ecommerce-conversion-rates-by-industry
HTML Embed
<blockquote cite="https://lighthousedata.io/data/b2b-ecommerce-conversion-rates-by-industry" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>7.4%</strong> -- industry specific conversion rate for Legal Services industry<br><small>Source: BSS Commerce (2022) · <a href="https://lighthousedata.io/data/b2b-ecommerce-conversion-rates-by-industry" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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