B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Aging
94%
94% -- share avoiding brand due to bad reviews for consumers (2024)
94% of buyers avoid a brand because of bad reviews.
Attribution:
View source
Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
94%
Unit
Percentage
Data Vintage
2024
Entity
Geography
US
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
ReviewTrackers
Primary
Tier C
https://www.mara-solutions.com/post/how-to-write-the-best-replies-to-amazon-reviews-as-a-seller ↗
Source Article
How to Write the Best Replies to Amazon Reviews as a Seller
Amazon is a lucrative online marketplace to sell products. But with 9.5 million Amazon sellers, competition is fierce. You must make the extra effort to stand out and increase your bottom line. To achieve this, Amazon sellers must respond to customer reviews to build loyalty among satisfied buyers a…
Original Research
ReviewTrackers
· Original study ↗
Methodology
Survey by ReviewTrackers
Methodology documented
Segmentation
IndustryRetail
RegionUS
Cite this stat
Plain Text
consumers: 94% share avoiding brand due to bad reviews. Source: ReviewTrackers (2024). Via Lighthouse Intelligence -- https://lighthousedata.io/data/avoid-brand-bad-reviews-94
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<blockquote cite="https://lighthousedata.io/data/avoid-brand-bad-reviews-94" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>94%</strong> -- share avoiding brand due to bad reviews for consumers<br><small>Source: ReviewTrackers (2024) · <a href="https://lighthousedata.io/data/avoid-brand-bad-reviews-94" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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