B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Current
312 days
312 days -- average rebooking interval for Travel operators' customers (2026)
The average rebooking interval across the travel industry is 312 days.
- Rebooking intervals vary by product type (e.g., adventure/multi-destination vs single-destination cultural tours).
Attribution:
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Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
312 days
Unit
Duration Days
Data Vintage
2026
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Promodo
Primary
Tier B
https://atlasperk.com/guides/crm-automation-for-travel/retention-loyalty/ ↗
Source Article
Customer Retention & Loyalty for Travel Operators
Customer Retention & Loyalty for Travel
Market Verdict: Travel Customer Retention & Loyalty
Travel and hospitality has the lowest customer retention rate of any industry at 55% across 21 sectors studied. Operators using CRM across both sales and service functions report retention rates 16 percentage…
Original Research
Promodo
· Original study ↗
Methodology
Promodo tourism marketing benchmarks
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Travel operators' customers: 312 days average rebooking interval. Source: Promodo (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/avg-rebooking-interval-312-days
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<blockquote cite="https://lighthousedata.io/data/avg-rebooking-interval-312-days" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>312 days</strong> -- average rebooking interval for Travel operators' customers<br><small>Source: Promodo (2026) · <a href="https://lighthousedata.io/data/avg-rebooking-interval-312-days" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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