B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Current
14.6%
14.6% -- close rate for organic search leads (2026)
First Page Sage's 2026 B2B benchmarks report that organic search leads close at an average rate of 14.6%.
Attribution:
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Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
14.6%
Unit
Percentage
Data Vintage
2026
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Score breakdown
Extraction
95
Source Trust
50
Citation Chain
90
Independence
70
Methodology
45
Freshness
86
Sources (5)
First Page Sage
Primary
Tier A
https://99firms.com/2025/08/03/inbound-marketing-statistics/ ↗
Source Article
25+ Inbound Marketing Statistics, Lead-Gen & ROI Data (2026) — 99 Coupons Journal
25+ Inbound Marketing Statistics, Lead-Gen & ROI Data (2026)
Inbound marketing in 2026 has been pushed into a strange new corner. The methodology HubSpot named in 2006 was built for a world in which buyers Googled a problem, landed on a blog post, downloaded a gated PDF, and got nurtured into a demo…
Also cited by
2026-07-16
2026-07-16
99 Coupons Journal
https://blog.99coupons.ai/inbound-marketing-statistics
2026-06-20
2026-06-15
Original Research
First Page Sage
· Original study ↗
Methodology
First Page Sage's 2026 B2B benchmarks
Trend Over Time
| Period | Value | Change |
|---|---|---|
| 2023 | 14.6% | |
| 2026 (current) | 14.6% | 0% |
Segmentation
Channelrss_feed
Cite this stat
Plain Text
organic search leads: 14.6% close rate. Source: First Page Sage (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/average-organic-search-lead-closes-at-14.6-2026
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<blockquote cite="https://lighthousedata.io/data/average-organic-search-lead-closes-at-14.6-2026" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>14.6%</strong> -- close rate for organic search leads<br><small>Source: First Page Sage (2026) · <a href="https://lighthousedata.io/data/average-organic-search-lead-closes-at-14.6-2026" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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