B
Evidence Grade B
Safe to Cite
Dated
$130
$130 -- average order value for online shopping orders via direct traffic (Q4 2016)
Attribution:
View source
Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
$130
Unit
Currency Usd
Data Vintage
Q4 2016
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
95
Source Trust
90
Citation Chain
90
Independence
30
Methodology
30
Freshness
95
Source
Statista
Primary
Tier A
https://www.statista.com/statistics/239247/global-online-shopping-order-values-by-device/ ↗
Source Article
Average online shopping order values by device 2016
Original Research
Statista
· Original study ↗
Segmentation
Industrymarketing
Cite this stat
Plain Text
online shopping orders via direct traffic: $130 average order value. Source: Statista (Q4 2016). Via Lighthouse Intelligence -- https://lighthousedata.io/data/average-online-order-value-direct-traffic-2016-q4
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<blockquote cite="https://lighthousedata.io/data/average-online-order-value-direct-traffic-2016-q4" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>$130</strong> -- average order value for online shopping orders via direct traffic<br><small>Source: Statista (Q4 2016) · <a href="https://lighthousedata.io/data/average-online-order-value-direct-traffic-2016-q4" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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