B Evidence Grade B Graded accuracy verified by the review judge Safe to Cite Recent

5.8%

5.8% -- average cold email reply rate for cold email reply rates (2025)

Name: Average Cold Email Reply Rate Statistics
Creator: Lighthouse Intelligence
Published: 2026-08-04

2025 · prospeo.io

Average cold email reply rates dropped to 5.8% in 2025.

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Attribution: prospeo.io View source

Lighthouse Research Team

Last verified: 2026-08-04 · How we verify data →

Source verified Evidence graded

Value

5.8%

Unit

Percentage

Data Vintage

2025

Entity

cold email reply rates

Evidence Quality

Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

70/100 confidence

Score breakdown

Extraction

Source Trust

Citation Chain

Independence

Methodology

Freshness

Sources (3)

prospeo.io Primary Tier A

https://prospeo.io/s/outbound-gtm-strategy ↗

Confidence: 63/100 Vintage: 2025 Channel: Cc Extraction

Source Article

Outbound GTM Strategy: Build Pipeline in 2026

How to Build an Outbound GTM Strategy That Generates Pipeline in 2026 Your CEO just asked why outbound isn't generating pipeline. The SDR team is sending hundreds of emails a day, rotating subject lines, testing new templates - but the meeting count hasn't moved in two quarters. Average cold email r…

Also cited by

forbes.com https://www.forbes.com/

2026-08-18

amraandelma.com https://www.amraandelma.com/

2026-08-18

Original Research

prospeo.io · Original study ↗

Segmentation

Industrymarketing RoleAll marketers Channelemail

Cite this stat

Plain Text

cold email reply rates: 5.8% average cold email reply rate. Source: prospeo.io (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/average-cold-email-reply-rate-2025

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<blockquote cite="https://lighthousedata.io/data/average-cold-email-reply-rate-2025" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>5.8%</strong> -- average cold email reply rate for cold email reply rates<br><small>Source: prospeo.io (2025) · <a href="https://lighthousedata.io/data/average-cold-email-reply-rate-2025" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>

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