B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Recent
36%
36% -- share reporting roi on customer experience for Average AI adopters (2025)
36% of average AI adopters report ROI returns on customer experience enhancements.
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
36%
Unit
Percentage
Data Vintage
2025
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
mnemonic.ai
Primary
Tier C
https://mnemonic.ai/blog/the-rise-of-agentic-marketing-beyond-chatbots-a-workforce-of-ai-marketing-a… ↗
Source Article
Agentic Marketing Explained: How AI Now Runs Campaigns
The Rise of Agentic Marketing: Beyond Chatbots - A Workforce of AI Marketing Agents
Would you agree that marketing technology has undergone a seismic shift in 2025? Doubts? While businesses spent the past few years experimenting with chatbots and prompt-based AI tools, a new approach has emerged tha…
Original Research
mnemonic.ai
· Original study ↗
Methodology
Average adopter baseline compared against 43% for early adopters; source unnamed
Methodology documented
Segmentation
IndustryAI
RoleAll marketers
Channelmulti-channel
Cite this stat
Plain Text
Average AI adopters: 36% share reporting roi on customer experience. Source: mnemonic.ai (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/average-adopters-roi-customer-experience
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<blockquote cite="https://lighthousedata.io/data/average-adopters-roi-customer-experience" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>36%</strong> -- share reporting roi on customer experience for Average AI adopters<br><small>Source: mnemonic.ai (2025) · <a href="https://lighthousedata.io/data/average-adopters-roi-customer-experience" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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