B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Recent
50%
50% -- romi uplift for companies using automated email flows (2025)
Companies using automated email workflows record an over 50% higher return on marketing investment (ROMI) compared to those relying on manual sends.
- The source states 'over 50%' (ponad 50%) rather than exactly 50%
- Unsourced industry benchmark cited in blog
Attribution:
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Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
50%
Unit
Percentage
Data Vintage
2025
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
adtrip.pl
Primary
Tier C
https://www.adtrip.pl/post/roi-z-marketing-automation-w-branzy-suplementow-diety-metody-pomiaru ↗
Source Article
ROI z marketing automation w branży suplementów diety: metody pomiaru | Adtrip Blog - Adtrip
Spis treści
- Dlaczego pomiar rentowności w sektorze zdrowia wymaga odmiennego podejścia?
- Metryki sprzedażowe: ROI, LTV oraz ROAS z automatyzacji
- Metody obliczania zwrotu z inwestycji krok po kroku
- Sprawdzone scenariusze komunikacyjne budujące zysk
- Przegląd polskich i globalnych platform do …
Original Research
adtrip.pl
· Original study ↗
Methodology
Unsourced industry statistic cited by blog
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
companies using automated email flows: 50% romi uplift. Source: adtrip.pl (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/automation-romi-50-higher
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<blockquote cite="https://lighthousedata.io/data/automation-romi-50-higher" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>50%</strong> -- romi uplift for companies using automated email flows<br><small>Source: adtrip.pl (2025) · <a href="https://lighthousedata.io/data/automation-romi-50-higher" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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