B
Evidence Grade B
Graded
under review
Safe to Cite
Recent
29%
29% -- share of email marketing revenue from automated emails for Omnisend (2025)
Attribution:
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Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
29%
Unit
Percentage
Data Vintage
2025
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
60
Independence
30
Methodology
45
Freshness
95
Source
Omnisend
Primary
Tier C
https://fiidom.com/hi/blogs/fiidom-blog/klaviyo-vs-traditional-email-tools-which-is-better-for-ecomm… ↗
Source Article
Klaviyo Vs Traditional Email Tools: Which Is Better For eCommerce?
Klaviyo Vs Traditional Email Tools: Which Is Better For eCommerce?
In the modern eCommerce landscape, success is no longer determined solely by how much traffic a store can generate. Instead, the real competitive advantage lies in how effectively a business can convert visitors into customers and re…
Original Research
Omnisend
· Original study ↗
Methodology
Cited from Omnisend by secondary blog
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Omnisend: 29% share of email marketing revenue from automated emails. Source: Omnisend (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/automated-emails-revenue-share
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<blockquote cite="https://lighthousedata.io/data/automated-emails-revenue-share" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>29%</strong> -- share of email marketing revenue from automated emails for Omnisend<br><small>Source: Omnisend (2025) · <a href="https://lighthousedata.io/data/automated-emails-revenue-share" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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