B Evidence Grade B Graded accuracy verified by the review judge Safe to Cite Dated

15%

15% -- ecommerce market share for Australia's total retail market (2020)

2020  · Australia Post

Ecommerce is expected to comprise 15% of Australia's total retail market by the end of 2020.

  • Projected/expected figure
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Attribution: Australia Post View source
Lighthouse Research Team
Last verified:  ·  How we verify data →
Source verified Evidence graded
Value
15%
Unit
Percentage
Data Vintage
2020
Entity
Australia's total retail market
B
Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

62/100 confidence

Single source - not yet corroborated

Extraction
95
Source Trust
50
Citation Chain
90
Independence
30
Methodology
45
Freshness
83
Australia Post Primary Tier A
https://www.retailbiz.com.au/online-retailing/clearsale-expands-support-for-aussie-e-commerce-mercha… ↗
Confidence: 64/100 Vintage: 2020 Channel: Cc Extraction
Source Article
ClearSale expands support for Aussie e-commerce merchants - retailbiz
International fraud protection leader ClearSale is expanding its presence in Australia to support rapid ecommerce growth. ClearSale’s client base in Australia is poised to grow by 40% during 2020, following a 60% increase from 2018 to 2019. Ecommerce is expected to comprise 15% of Australia’s total …
Original Research
Australia Post · Original study ↗

According to the Australia Post 2020 Ecommerce Industry Report

Methodology documented
Channelcommon_crawl
Plain Text
Australia's total retail market: 15% ecommerce market share. Source: Australia Post (2020). Via Lighthouse Intelligence -- https://lighthousedata.io/data/australia-ecommerce-market-share-2020
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<blockquote cite="https://lighthousedata.io/data/australia-ecommerce-market-share-2020" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>15%</strong> -- ecommerce market share for Australia's total retail market<br><small>Source: Australia Post (2020) · <a href="https://lighthousedata.io/data/australia-ecommerce-market-share-2020" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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