B
Evidence Grade B
Graded
under review
Safe to Cite
Dated
25%
25% -- mobile commerce revenue share for Australians (2016)
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
25%
Unit
Percentage
Data Vintage
2016
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
60
Independence
30
Methodology
45
Freshness
95
Source
Adobe Digital Insights
Primary
Tier B
https://internetretailing.com.au/aussies-kiwis-spend-236-million-online-christmas/ ↗
Source Article
Aussies, Kiwis to spend $236 million online on December 13 - Internet Retailing
Aussies, Kiwis to spend $236 million online on December 13
Online retailers can expect to see holiday shopping reach its peak on December 13, when Australians and New Zealanders are forecast to spend $236 million online in a single day, a 60 per cent increase on a typical day’s spending during the C…
Original Research
Adobe Digital Insights
· Original study ↗
Methodology
Source: Adobe Digital Insights - 2016 Holiday Shopping Predictions: Europe and Asia Pacific
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Australians: 25% mobile commerce revenue share. Source: Adobe Digital Insights (2016). Via Lighthouse Intelligence -- https://lighthousedata.io/data/aussies-mobile-commerce-revenue-2016
HTML Embed
<blockquote cite="https://lighthousedata.io/data/aussies-mobile-commerce-revenue-2016" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>25%</strong> -- mobile commerce revenue share for Australians<br><small>Source: Adobe Digital Insights (2016) · <a href="https://lighthousedata.io/data/aussies-mobile-commerce-revenue-2016" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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