B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Recent
5%
5% -- average sale per visitor increase for Scandinavian sports retail stores (2025)
Average sale per visitor increased by 5% when brand- and environment-appropriate playlists were curated in a Scandinavian sports retail environment.
- Findings are specific to a study across 13 stores in a Scandinavian sports retail environment
Attribution:
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Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
5%
Unit
Percentage
Data Vintage
2025
Entity
Sample Size
13
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Liveqube
Primary
Tier B
https://zetadisplay.de/the-power-of-audio-branding-and-new-client-7-eleven/ ↗
Source Article
7-Eleven To Transform 52 Oslo Stores | ZetaDisplay | ZetaDisplay Germany GmbH
Sigbjørn Grimsæth, General manager at Liveqube discusses the power of audio branding and new client 7-Eleven.
Convenience store chain 7-Eleven is rediscovering the intrinsic value between audio branding and the visual elements of digital signage. After a period of silence in stores, the company is e…
Original Research
Liveqube
· Original study ↗
Methodology
Study of 13 stores analyzing CRM data on total sales, sale per customer, and items sold
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Scandinavian sports retail stores: 5% average sale per visitor increase. Source: Liveqube (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/audio-branding-sale-per-visitor-5pct
HTML Embed
<blockquote cite="https://lighthousedata.io/data/audio-branding-sale-per-visitor-5pct" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>5%</strong> -- average sale per visitor increase for Scandinavian sports retail stores<br><small>Source: Liveqube (2025) · <a href="https://lighthousedata.io/data/audio-branding-sale-per-visitor-5pct" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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