B
Evidence Grade B
Graded
under review
Safe to Cite
Current
8%
8% -- significant conversion rate improvement for performance marketers (2026)
Attribution:
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Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
8%
Unit
Percentage
Data Vintage
2026
Entity
Geography
EMEA
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
50
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Ascend2
Primary
Tier B
https://www.cossa.ru/news/291751/?utm_source=tg-cossa ↗
Source Article
Ascend2: почти половина перфоманс-маркетологов отметили улучшение показателей конверсии
Ascend2: почти половина перфоманс-маркетологов отметили улучшение показателей конверсии
При этом бо́льшую часть бюджета в следующем году маркетологи планируют выделить на поиск, SEO и PPC. Но главный их приоритет — соцсети. А 4 из 10 будут инвестировать в совместный маркетинг.
Согласно данным отчёта…
Original Research
Ascend2
· Original study ↗
Methodology
Based on Ascend2 report
Methodology documented
Segmentation
IndustryAll
RegionEMEA
RoleDemand Gen
Channelmulti-channel
Cite this stat
Plain Text
performance marketers: 8% significant conversion rate improvement. Source: Ascend2 (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/ascend2-significant-conversion-rate-improvement
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<blockquote cite="https://lighthousedata.io/data/ascend2-significant-conversion-rate-improvement" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>8%</strong> -- significant conversion rate improvement for performance marketers<br><small>Source: Ascend2 (2026) · <a href="https://lighthousedata.io/data/ascend2-significant-conversion-rate-improvement" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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