B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Current
1,847
1,847 -- audience size identified for Asana researchers (mid-market SaaS case study) (2026)
In the first month of a real-world case study for a mid-market SaaS company, Orbit identified 1,847 people researching Asana.
Attribution:
View source
Lighthouse Research Team
Last verified:
·
How we verify data →
Source verified
Evidence graded
Value
1,847
Unit
Count
Data Vintage
2026
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Leadpipe
Primary
Tier B
https://www.leadpipe.com/blog/orbit-competitive-intelligence/ ↗
Source Article
Competitive Intelligence with Orbit Intent Data
Your competitor just lost a customer. That customer spent the last two weeks researching alternatives, reading comparison articles, checking G2 reviews, and visiting pricing pages across your category.
You didn’t know about any of it. Neither did your sales team. The customer quietly evaluated three…
Original Research
Leadpipe
· Original study ↗
Methodology
Vendor-reported first-month customer case study
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Asana researchers (mid-market SaaS case study): 1,847 audience size identified. Source: Leadpipe (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/asana-audience-1847
HTML Embed
<blockquote cite="https://lighthousedata.io/data/asana-audience-1847" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>1,847</strong> -- audience size identified for Asana researchers (mid-market SaaS case study)<br><small>Source: Leadpipe (2026) · <a href="https://lighthousedata.io/data/asana-audience-1847" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
Share
Use this data in your work
Copy the citation, embed the widget, or explore thousands more verified marketing statistics -- all free.