B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Aging
71%
71% -- consumers less likely to ask refund with ar for AR users (2024)
71% of surveyed AR consumers are less likely to ask for a refund due to AR experiences that positively impact sustainability.
- Specifically applies to AR experiences that positively impact sustainability
Attribution:
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Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
71%
Unit
Percentage
Data Vintage
2024
Entity
Sample Size
7,500
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
95
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Snap Inc. and Alter Agents
Primary
Tier A
https://digitalmedianet.com/snapchat-and-alter-agents-research-illustrates-the-powerful-impact-of-au… ↗
Source Article
Snapchat and Alter Agents Research Illustrates the Powerful Impact of Augmented Reality on Sustainability
Snapchat and Alter Agents Research Illustrates the Powerful Impact of Augmented Reality on Sustainability
Study finds that AR delivers more sustainable shopping experiences for consumers, profitability for brands and positive environmental impacts
LOS ANGELES, June 5, 2024 /PRNewswire/ — Snap, Inc. …
Original Research
Snap Inc. and Alter Agents
· Original study ↗
Methodology
Survey finding on AR sustainability experiences
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
AR users: 71% consumers less likely to ask refund with ar. Source: Snap Inc. and Alter Agents (2024). Via Lighthouse Intelligence -- https://lighthousedata.io/data/ar-refund-reduction-2024
HTML Embed
<blockquote cite="https://lighthousedata.io/data/ar-refund-reduction-2024" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>71%</strong> -- consumers less likely to ask refund with ar for AR users<br><small>Source: Snap Inc. and Alter Agents (2024) · <a href="https://lighthousedata.io/data/ar-refund-reduction-2024" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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