B Evidence Grade B Graded accuracy verified by the review judge Safe to Cite Dated

30%

30% -- app store subscription commission for Apple App Store (2019)

2019  · magora-systems.com

Apple charges a 30% commission fee on subscription revenue during the first year.

  • Applies to the first year of any subscription; drops to 15% in subsequent years
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Attribution: magora-systems.com View source
Lighthouse Research Team
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Source verified Evidence graded
Value
30%
Unit
Percentage
Data Vintage
2019
Entity
Apple App Store
B
Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

61/100 confidence

Single source - not yet corroborated

Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
magora-systems.com Primary Tier C
https://magora-systems.com/how-free-apps-make-money/ ↗
Confidence: 48/100 Vintage: 2019 Channel: Deep Crawl
Source Article
Find out how free apps make money
Learn how you can make money with a free app and choose the most beneficial strategy for your project. As free apps always exceed paid ones in terms of profit and number of downloads, plenty of people often have the same question: how do free apps make money? In this article, you'll learn about the …
Original Research
magora-systems.com · Original study ↗

Drops to 15% after first year; Google charges 15% from first year

Methodology documented
Period Value Change
2019 (current) 30%
2026 15% -50.0%
Industrymarketing
Plain Text
Apple App Store: 30% app store subscription commission. Source: magora-systems.com (2019). Via Lighthouse Intelligence -- https://lighthousedata.io/data/apple-subscription-fee-first-year
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<blockquote cite="https://lighthousedata.io/data/apple-subscription-fee-first-year" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>30%</strong> -- app store subscription commission for Apple App Store<br><small>Source: magora-systems.com (2019) · <a href="https://lighthousedata.io/data/apple-subscription-fee-first-year" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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