B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Current
46%
46% -- email client market share for Apple Mail (2026)
Apple Mail holds approximately 46% of the email client market share.
- Described as 'roughly 46%' based on multiple cited industry reports
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
46%
Unit
Percentage
Data Vintage
2026
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
meisa.io
Primary
Tier C
https://meisa.io/blog/average-email-open-rate-2026-benchmarks-by-industry ↗
Source Article
Average Email Open Rate: 2026 Benchmarks by Industry
Average Email Open Rate: 2026 Benchmarks by Industry
The average email open rate is 20 to 43 percent depending on the source and your industry. See 2026 benchmarks by sector and how to read your own number.
The average email open rate lands somewhere between 20% and 43% depending on which platform's…
Original Research
meisa.io
· Original study ↗
Methodology
Per multiple 2026 industry reports cited by the article
Methodology documented
Trend Over Time
| Period | Value | Change |
|---|---|---|
| 2014-10 | 7% | |
| 2014-11 | 7% | 0% |
| 2016 | 7% | 0% |
| 2016-11 | 7% | 0% |
| 2019-10 | 9% | +28.6% |
| 2019-11 | 10% | +11.1% |
| 2020 | 10% | 0% |
| 2020 | 9% | -10.0% |
| 2020-07 | 10% | +11.1% |
| 2021-03 | 11% | +10.0% |
| 2021-04 | 11% | 0% |
| 2023 | 58% | +427.3% |
| 2023-05 | 58.67% | +1.2% |
| 2024 | 56% | -4.6% |
| 2026 (current) | 46% | -17.9% |
| 2026 (current) | 49.42% | +7.4% |
| 2026 (current) | 40% | -19.1% |
Segmentation
Industrymarketing
Cite this stat
Plain Text
Apple Mail: 46% email client market share. Source: meisa.io (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/apple-mail-email-client-market-share-2026
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<blockquote cite="https://lighthousedata.io/data/apple-mail-email-client-market-share-2026" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>46%</strong> -- email client market share for Apple Mail<br><small>Source: meisa.io (2026) · <a href="https://lighthousedata.io/data/apple-mail-email-client-market-share-2026" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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