B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Current
31%
31% -- click through rate uplift for Apple Business action links (website, calls, action buttons) (2026)
Action links increase click-through rate by 31% in total across website, call, and action buttons according to Apple Business (2026).
Attribution:
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Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
31%
Unit
Percentage
Data Vintage
2026
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Apple Business
Primary
Tier C
https://www.pinmeto.com/pl/blog/optimize-apple-business-multi-location/ ↗
Source Article
Dlaczego marki wielolokalizacyjne powinny priorytetyzować Apple Business | PinMeTo
Dlaczego marki wielolokalizacyjne powinny priorytetyzować Apple Business
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Original Research
Apple Business
· Original study ↗
Methodology
Apple Business reported data cited by PinMeTo blog; combined uplift across page, calls, and action buttons
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Apple Business action links (website, calls, action buttons): 31% click through rate uplift. Source: Apple Business (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/apple-business-action-links-31-percent-ctr
HTML Embed
<blockquote cite="https://lighthousedata.io/data/apple-business-action-links-31-percent-ctr" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>31%</strong> -- click through rate uplift for Apple Business action links (website, calls, action buttons)<br><small>Source: Apple Business (2026) · <a href="https://lighthousedata.io/data/apple-business-action-links-31-percent-ctr" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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