B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Recent
85%
85% -- share of shoppers purchasing via social media for Asia Pacific online shoppers (2025)
85% of online shoppers in Asia Pacific say they have already made a purchase via social media.
Attribution:
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Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
85%
Unit
Percentage
Data Vintage
2025
Entity
Sample Size
24,000
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
95
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
DHL eCommerce
Primary
Tier A
https://martechasia.net/pr-newswire/dhls-e-commerce-trends-report-2025-ai-and-social-media-reshaping… ↗
Source Article
DHL's E-Commerce Trends Report 2025: AI and social media reshaping online shopping in Asia Pacific | MartechAsia
- Lack of delivery options is the number one conversion killer: 77% of shoppers in Asia Pacific abandon their carts when preferred delivery options are missing
- A shift in sustainability: almost half of shoppers in Asia Pacific had also abandoned their carts due to sustainability concerns
- Social …
Original Research
DHL eCommerce
· Original study ↗
Methodology
DHL E-Commerce Trends Report 2025 survey
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Asia Pacific online shoppers: 85% share of shoppers purchasing via social media. Source: DHL eCommerce (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/apac-social-media-purchase-2025
HTML Embed
<blockquote cite="https://lighthousedata.io/data/apac-social-media-purchase-2025" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>85%</strong> -- share of shoppers purchasing via social media for Asia Pacific online shoppers<br><small>Source: DHL eCommerce (2025) · <a href="https://lighthousedata.io/data/apac-social-media-purchase-2025" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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