B Evidence Grade B Graded accuracy verified by the review judge Safe to Cite Current

32%

32% -- cx leaders ai budget allocation for APAC CX leaders (2026)

2026  · Genesys

APAC CX leaders plan to spend an average of 32% of their customer service or experience budget on AI-powered CX technologies over the next 12 months.

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Attribution: Genesys View source
Lighthouse Research Team
Last verified:  ·  How we verify data →
Source verified Evidence graded
Value
32%
Unit
Percentage
Data Vintage
2026
Entity
APAC CX leaders
B
Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

62/100 confidence

Single source - not yet corroborated

Extraction
95
Source Trust
50
Citation Chain
20
Independence
30
Methodology
45
Freshness
86
Genesys Primary Tier A
https://www.brandinginasia.com/half-of-apac-consumers-would-rather-do-anything-else-than-contact-cus… ↗
Confidence: 29/100 Vintage: 2026 Channel: Cc Extraction
Source Article
Half of APAC Consumers Would Rather Do Anything Else Than Contact Customer Service
New Genesys research finds Asia Pacific consumers are increasingly open to AI-powered customer service, while organizations face growing pressure to connect AI, data, channels, and human support.
Original Research
Genesys · Original study ↗

Genesys' State of Customer Experience report

Methodology documented
Channelcommon_crawl
Plain Text
APAC CX leaders: 32% cx leaders ai budget allocation. Source: Genesys (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/apac-cx-leaders-ai-budget-allocation
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<blockquote cite="https://lighthousedata.io/data/apac-cx-leaders-ai-budget-allocation" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>32%</strong> -- cx leaders ai budget allocation for APAC CX leaders<br><small>Source: Genesys (2026) · <a href="https://lighthousedata.io/data/apac-cx-leaders-ai-budget-allocation" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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