B Evidence Grade B Graded accuracy verified by the review judge Safe to Cite Aging

72%

72% -- consumers expecting personalised service with ai for APAC consumers (2024)

2024  · Zendesk

72% of APAC consumers expect more personalised service with AI.

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Attribution: Zendesk View source
Lighthouse Research Team
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Source verified Evidence graded
Value
72%
Unit
Percentage
Data Vintage
2024
Entity
APAC consumers
B
Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

63/100 confidence

Single source - not yet corroborated

Extraction
95
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Zendesk Primary Tier A
https://www.channelinfoline.com/movement/zendesk-strengthens-apac-leadership-with-key-executive-hire… ↗
Confidence: 57/100 Vintage: 2024 Channel: Deep Crawl
Source Article
Zendesk Strengthens Apac Leadership With Key Executive Hire
Zendesk Strengthens Apac Leadership With Key Executive Hire Zendesk today announced the appointment of technology industry veteran and customer experience specialist Mitch Young to the Asia Pacific leadership position, effective immediately. In this role he will be responsible for driving the compan…
Original Research
Zendesk · Original study ↗

Zendesk CX Trends report

Methodology documented
Industrymarketing
Plain Text
APAC consumers: 72% consumers expecting personalised service with ai. Source: Zendesk (2024). Via Lighthouse Intelligence -- https://lighthousedata.io/data/apac-consumers-ai-personalised-service-72-percent
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<blockquote cite="https://lighthousedata.io/data/apac-consumers-ai-personalised-service-72-percent" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>72%</strong> -- consumers expecting personalised service with ai for APAC consumers<br><small>Source: Zendesk (2024) · <a href="https://lighthousedata.io/data/apac-consumers-ai-personalised-service-72-percent" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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