B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
9%
9% -- smartphone market share for Android (Q1 2010)
Android phones held a 9% market share in the US for the three months ended in late March 2010.
Attribution:
View source
Lighthouse Research Team
Last verified:
·
How we verify data →
Source verified
Evidence graded
Value
9%
Unit
Percentage
Data Vintage
Q1 2010
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Nielsen Co.
Primary
Tier B
http://www.asymco.com/2010/06/06/iphone-takes-share-from-rim-android-takes-share-from-windows-mobile… ↗
Source Article
iPhone takes share from RIM, Android takes share from Windows Mobile
Original Research
Nielsen Co.
· Original study ↗
Methodology
Nielsen Co. quarterly survey of US mobile consumers
Methodology documented
Trend Over Time
| Period | Value | Change |
|---|---|---|
| 2009-10 | 3.5% | |
| 2010 | 24% | +585.7% |
| 2010 | 16% | -33.3% |
| 2011 | 50% | +212.5% |
| 2011 | 33% | -34.0% |
| 2011-02 | 33% | 0% |
| 2012 | 69% | +109.1% |
| 2012 | 68% | -1.4% |
| 2012 | 90% | +32.4% |
| 2013 | 68% | -24.4% |
| 2013-03 | 52% | -23.5% |
| 2014-05 | 77.9% | +49.8% |
| 2015 | 83% | +6.5% |
| 2016 | 85.3% | +2.8% |
| 2018 | 84.5% | -0.9% |
| 2020 | 85.7% | +1.4% |
| 2025 | 72% | -16.0% |
| 2026 | 68.24% | -5.2% |
| Q1 2010 (current) | 9% | -86.8% |
| Q1 2013 | 74% | +722.2% |
| Q2 2011 | 48% | -35.1% |
| Q2 2013 | 79.5% | +65.6% |
| Q3 2012 | 75% | -5.7% |
| Q3 2014 | 81% | +8.0% |
Segmentation
Industrymarketing
Cite this stat
Plain Text
Android: 9% smartphone market share. Source: Nielsen Co. (Q1 2010). Via Lighthouse Intelligence -- https://lighthousedata.io/data/android-us-smartphone-market-share-q1-2010
HTML Embed
<blockquote cite="https://lighthousedata.io/data/android-us-smartphone-market-share-q1-2010" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>9%</strong> -- smartphone market share for Android<br><small>Source: Nielsen Co. (Q1 2010) · <a href="https://lighthousedata.io/data/android-us-smartphone-market-share-q1-2010" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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